Nearly two-thirds of the emails sent and received in the UK are opened on an Apple device, a worldwide survey has found.
In a study by mailing infrastructure provider SendGrid to mark the 32nd anniversary of invention of email, iPhones and iPads were found to have been used to open 64% of emails in the UK, far ahead of Android-powered devices.
iPhones were used to open 46% of all emails in the UK, with the iPad coming in second at 18%.
Despite these strong figures, however, it appears that the dominance of smartphones could soon be at risk, with iPhone email actually falling by 13% compared to 2013, whereas iPad email grew by a huge 55%.
And in spite of the huge number of devices available to consumers, mail opened on Android-powered smartphones and tablets fell by 31% in the UK.
The story was different on the continent, however, with Android performing strongly in France, Belgium and Turkey.
"In the 32 years since the invention of email, Europeans have taken to a broad array of devices and operating systems to receive and send email," said Jim Franklin, CEO of SendGrid.
"Now, mobile is dominant, but it’s interesting to see the varying rates of adoption of different devices across Europe."
The UK also ranked as the second largest region for email readership behind the US, representing 5.93% of email opens in the last year, with Canada in third place with 3.68% of email opens in the last year.
SendGrid compiled data from over eight billion emails sent by over 125,000 companies over the space of ten days across the world to get its results.
