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September 28, 2010

AOL acquires social software firm Thing Labs

Enables users to create, share, explore content

By CBR Staff Writer

AOL has acquired Thing Labs, a social software start-up firm, whose Brizzly family of web-based social software makes it easy and fun for users to create, share, explore and enjoy content.

Financial details of the deal were not disclosed.

The company said that this acquisition supports its Consumer Applications Group’s mission to redefine the way people share and connect on the Web.

AOL expects to integrate aspects of the Brizzly service into its Lifestream product, its social aggregator and publisher, and AIM.

AOL president of consumer applications group Brad Garlinghouse said that the team represents a great combination of vision, product knowledge and experience building innovative social products and believe their contribution will further complement the exciting work that the Lifestream and AIM teams at AOL are doing.

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