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July 23, 1987


By CBR Staff Writer

Amstrad Plc has unveiled an enhanced version of its PCW word processor. But like the recently-launched IBM-compatible PC1640, the PCW9512 made its debut at a US, rather than a UK or European, show, a mark of the company’s increasing seriousness about breaking into the North American market. Only last September when the PC1512 was launched, chairman Alan Sugar said that cracking North America would be a bonus and wasn’t necessary for Amstrad’s further success, a view which seems to have changed recently with slower than anticipated sales to business in Europe, and almost complete failure in the US so far. The new machine joins a line that has, in the company’s own word revolutionised the word processor market in Europe with over 750,000 units sold since the introduction of the PCW8256 in autumn 1985. It includes 512Kb Z80 CPU; one 1Mb 3 disk drive, with a second as an option; and a new 82-keyboard. A 90 by 32 character paper white monochrome monitor and a 20 chps Diablo 630-compatible Amstrad-designed daisy wheel printer replace the green-on-black screen and the dot matrix printer on the PCW8256 and 8512. The PCW9512, which was shown for the first time yesterday on the stand of Amstrad’s US distributor Vidco Inc at the NOMDA office equipment show in Atlanta, Georgia, will be officially launched in the UK at the Personal Computer World show at Olympia in late September. Volume deliveries in all Amstrad’s major markets are due to start by early October. The box, which includes the latest version – II – of the word processing software Locoscript, the Locospell spellchecker and Locomail mailmerge programme will sell for $799 in the US. The UK price is still to be announced.

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