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May 28, 2015updated 30 Aug 2016 12:28pm

7 take-aways from Lenovo Tech World 2015

The Chinese electronics company showcased products for enterprise and consumer customers.

By Alexander Sword

Over in Beijing, the Chinese electronics giant Lenovo is hosting Lenovo Tech World 2015. CBR has rounded up the biggest announcements from the events.

1. ThinkPad 10

This tablet is aimed at the business world. Aiming to provide a full PC experience, the performance is designed for common workflows, including creating presentations, documents, email, video calls and more. It also carries key features for use as a tablet, providing nearly 10 hours of battery life for out and about use and a bright WUXGA 1920×1200 IPS touch display. The tablet is also designed to provide enterprise security, with optional dTPM encryption, Fingerprint Reader or smart card reader.

2. Consumer laptops

Lenovo Z41, Lenovo Z51 and the ideapad 100 are designed for home users. The Z41 and Z51 are multimedia workstations, providing enhanced music and video features. They provide FHD display, optional AMD discrete graphics and Dolby® DS 1.0 Home Theater® Surround Sound. They also feature an optional Intel Realsense 3D camera. Meanwhile, the ideapad 100 is designed for customers who only need essential laptop features.

3. Lenovo Cast

The Lenovo Cast is a media casting device which brings content from small personal devices to the big screen. With an increasing amount of photos, videos and apps being stored on smartphones and tablets, the device allows people to wirelessly stream content. The device is plugged into an HDMI port, then linked to the device’s signal, allowing users to send whatever they want to through the connection.

4. Microsoft partnership

Lenovo used the occasion to announce a collaboration with Microsoft. REACHit extends the digital personal assistant Cortana’s search capabilities for Windows 10 devices, providing the ability to search for content across any connected Lenovo device that is running Windows 10, as well as many major cloud services. The platform integration provides Cortana with a larger inventory of information to search through.

5. Storage

Lenovo’s new storage arrays, the Storage S2200 and S3200, are designed to provide simplicity, speed, scalability and availability. The SAN offerings integrate into existing network environments. Scheduled for release in June 2015, they aim to help businesses simplify data management for applications including general purpose web serving, data management/analytics that require high IOPs and video surveillance or streaming workloads that need high throughput.

6. Moto Maker

The China relaunch of the Motorola brand was announced in January, after previously having been withdrawn from the country by Google in 2013. Lenovo has now made the Moto Maker deisgn studio available to Chinese customers, using customisation to stand out in an already crowded market. The tool allows customers to design their own bespoke Moto X smartphones, choosing the front colour, back colour and materials, memory size and wallpaper.

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7. The future….

Yang Yuanqing, chairman and CEO of Lenovo, also shared some insight on the future of the company and the industry:

"Lenovo Tech World was a celebration of innovation with some of the world’s great tech leaders, our partners and suppliers, and most important of all, our fans and customers, Lenovo has a unique position in our industry because we can deliver the devices, smart connectivity and infrastructure required to create a great user experience and satisfy real user needs."

He continued: "Even more, we talk to our fans everyday about how we can innovate together. They are our partners in defining the future of technology. We will deliver innovation like we showed here today to solve problems and address customer pain points. We will bring together hardware software and services to transform the user experience. This is our vision, and we showed some glimpses of the next wave of Lenovo innovation here today."

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