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March 1, 2010

21C enters into alliance with Silverbear

Claim to provide offerings that move beyond data warehousing, BI and knowledge management

By CBR Staff Writer

21C has entered into a partnership with Silverbear, a Microsoft CRM and software solutions company, to provide healthcare customers with a portfolio of offerings that moves beyond data warehousing, BI and knowledge management to deliver something new in the healthcare technology market.

Under the agreement, customers will be benefited from the combined forces experience in both the healthcare and CRM industries, enabling them to understand, assess and meet their business needs for business process automation, the companies claim.

According to 21C, the partnership will also see both the companies provide customers with a Microsoft based offering, which can be customised to each organisation. The partnership also opens up new business opportunities for both the companies, enabling them to target organisations they weren’t able to reach individually.

Paul Henderson, CEO of 21C, said: “Partnering with a pedigree organisation such as Silverbear has enabled us to match our domain knowledge to their vast CRM experience. As CRM is a relatively new technology in the healthcare sector, we are now in a position where we can offer a well-rounded and customised offering – critical to meeting any organisations’ needs.

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“Our solutions are successfully enabling customers to harvest knowledge from automated processes using Sharepoint and deliver integrated information using SQL and Office. CRM offers customers the opportunity to take this knowledge and turn it into a broader range of actions. They now have the knowledge and all the tools they need to take advantage of it.”

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