Wearable technology lit up the Consumer Electronics Show last week, with exhibitors showing off their latest devices from smart glasses, wristbands and smart watches.
Yet a survey of 1,000 British consumers from consulting firm Accenture has found that only two thirds are interested in buying these devices, with 26% admitting they were interested in buying internet-connected eyeglasses.
Another recent survey from wireless tech experts CSR found that 72% of people would only buy wearables if the devices look good, while 67% said the gadgets would have to fit with their personal style.
And Forrester, an analyst firm, also found that although 26% of Americans are interested in controlling appliances with their smartphones, 53% don’t really care about this at all.
While LG, Sony, Razer among other providers have yet to fully release their products, perhaps it’s best to take these figures with a pinch of salt.
Innovation changes people’s mindset. If you were to go back to the early nineties and asked people if they needed to make a phone call on the go, a substantial proportion would have said no. However, today there are one or two phones per person in the Western world.
Until you’re fully aware of the potential of what a new gadget can provide, you can carry on thinking that you don’t need it.
