Operating on a browser embedded in handheld devices, the product is both carrier-independent and compatible with any web-enabled device. Banking customers are able to check account balances, view recent transactions, receive alerts and transfer funds between accounts in real time with their cell phone or PDA.
With these mobile devices in almost every hand in America, consumer demand for banking services using cell phones and PDAs is rapidly increasing. This newest form of self-service banking is intended to give financial institutions a competitive advantage, helping them acquire and retain customers, and especially the younger consumers who lead the market in demand for mobile services.
