Avnet Express, part of the Avnet Electronics Marketing operating group of Avnet, has launched an e-commerce distributor website in Asia that offers a China payment capability.

The company said that its new site Avnet Express, Asia, provides design and purchasing executives at OEM and EMS firms with access to inventory held across Asia. It also provides an online access to Avnet Electronics Marketing’s global component menu, which now includes more than four million different parts.

Avnet Express said that its e-commerce platform enables an end-to-end online service – from part and inventory searches, price checking, ordering to online payment. It has been designed with a host of functions such as parametric part searches, Bill of Material (BOM) optimisation and parts cross-referencing.

The distributor website can be viewed in 13 currencies and nine languages, including Chinese and Japanese and payments can be settled via AliPay, UnionPay, Visa and MasterCard.

Beth Ely, senior vice president of new channel development for Avnet Electronics Marketing, said: "Right now about 15% of our web customers are shopping from Asia – and having their parts shipped from the warehouse in the US.

"The ability to access and purchase inventory within Asia will provide Asia customers reduced cycle time and logistics costs, enabling them to order products from the location closest to their operation,"