After launching its flagship Fire Phone, Amazon has now unveiled a new lineup of tablets which includes an exclusive kids’ edition and two low cost models.

The Fire HD Kids Edition is the first tablet built by Amazon exclusively for kids. It is powered by quad-core processor and has HD display with 6 and 7 inch screen options, costing $149 and $189 respectively.

Like the company’s other Kindle tablets, the Kids Edition also features front and rear camera and Dolby Digital audio.

The company is offering two-year guarantee and FreeTime Unlimited access to media content for a year.

The tablets launched by the company are Kindle Voyage and Kindle Touch.

Kindle Voyage is 7.6 mm thin and weighs 6.4 ounces making it the thinnest tablet produced by the company.

It is designed using scratch resistance micro-etched display which facilitates uninterrupted reading even under bright light.

Amazon has enhanced the battery life of the tablet and included a new feature called PagePress, which allows users to turn pages by pressing on to the side of the device.

Priced at $79, Kindle Touch is aimed at the mass market, with improved storage capacity and 20% faster processor.

Also launched were $119 Kindle Paperwhite, Kindle Fire a ($99) 6in tablet and a ($139) 7in model running on the company’s new Fire OS 4 Sangria.