Schneider Electric has today launched a global brand strategy, ‘Life is On’, fuelled by the company’s operational intelligence (OI) approach to IoT.
The firm said this approach will transform how people and organisations consume energy, better automate industrial processes, and increase the quality of business decisions, while improving their lives.
The Life Is On brand strategy aims to show how the company is helping its customers take advantage of this shift, leveraging Schneider Electric’s knowledge in the operational technology (OT) that "controls society’s most important processes" and connecting it to the IT that it relies on.
The company refers to this as building OI. It relies on optimised automation and control, advanced remote management, predictive maintenance, enabling managed services, advanced analytics and generation of actionable information to drive informed decision-making in our homes, manufacturing facilities, data centres, buildings and cities.
Schneider Electric has also unveiled that it has been elected to the steering committee of the Industrial Internet Consortium (IIC).
John Tuccillo, senior VP of industry and government affairs at Schneider Electric, will represent the company on the IIC steering committee.
Further to this, the company has announced it has entered into a collaboration with the Hong Kong University of Science and Technology-Massachusetts Institute of Technology (HKUST-MIT) Research Alliance Consortium to advance IoT solutions and adoption.
Jean-Pascal Tricoire, CEO of Schneider Electric, said: "We invest heavily in innovation, connecting our products and systems through the Internet of Things to our portfolio of software, making energy more distributed and connected."
Dr. Richard Soley, executive director at the IIC, added: "The next wave of transformation in manufacturing and plants is coming from how connectivity can yield even more intelligence. This is where innovation from companies like Schneider Electric and our other members come into play.
"Like our other members, Schneider Electric’s innovation in the fields of energy and process efficiency and its range of connected products and solutions will help fuel IoT to the next level — where lives, processes and whole supply chains will see significant transformation."