Ittiam has launched its new Video Communication System(VCS) on three Texas Instruments devices. These platforms cover performance from CIF to high definition (HD) video for applications ranging from SD-class desk phones, low power VGA-class media phones with HD media play-out, to HD conferencing for peer-to-peer or multi-party scenarios.

The company said that the new Video Communication System is a software offering consisting of a series of media processing and system functionalities, from Board Support Package and Media Engine, up to overall system management, that can deliver optimal performance across a variety of infrastructure, enterprise and home communication applications.

The Ittiam VCS has already been designed into products on TI’s TMS320DM642 and TMS320DM644x DaVinci video processors and OMAP applications processors, said the company.

According to Ittiam, the VCS utilising TMS320DM646x DaVinci video processor runs on Linux and offers a complete audio-video media engine designed for integration into applications such as HD tele-presence and multi-way video conferencing systems with resolutions from CIF up to 1080p. This system can expand to accommodate the number of channels and targeted resolution needed for infrastructure grade applications.

Ittiam’s HD Media-Engine is a low latency system capable of delivering 60 milliseconds latency with HD communication that can adapt for several video communication designs. It has a distortion track based error recovery algorithm (DBR) that achieves error resilience for packet-loss scenarios without latency overhead or impact on video quality. The multi-mode slice encoding further enhances the low-latency centric error resilience, another feature ensuring standard interoperation requirements.

The VCS on the TMS320DM36x DaVinci video processor runs on Linux and is a complete package targeted at cost-sensitive, yet high resolution applications. It delivers SD-class hands-free peer-to-peer communication and HD-class asymmetric resolutions for special applications. With Ittiam’s DM36x based system, OEMs and ODMs can build full-duplex SD video phones for peer-to-peer communication capable of 3-way multi-party calling at CIF resolution.

The VCS developed on the TI OMAP35x platform is targeted at portable applications such as media phones or home multimedia managers. The OMAP35x architecture can run Windows Embedded CE or Linux and makes it possible for peer-to-peer calls at VGA resolution with the ARM clocked at 600 MHz or SD resolution at 720 MHz.

Sattam Dasgupta, vice president of media streaming business at Ittiam, said: Increasing adoption of video communication and demand for Ittiam’s technology requires us to anticipate and create, thereby reducing our licensees’ time-to-market. With these systems and customised hardware offering, we intend to stay ahead of both the demand and competitive curve.