Cisco, which manufactures and sells IP-based networking services, has announced that Numericable, a French cable operator, is delivering on-demand entertainment services to French consumers using the Cisco Content Delivery System.

With Cisco Content Delivery System (CDS), Numericable can optimize the scalability, performance and user experience of rich media. Cisco CDS combined with Quative’s service delivery platform (SDP), allows Numericable subscribers to browse and make purchases from video-on-demand catalogue using a remote control, according to Cisco.

Numericable’s NumeriSPACE service brings media sharing and social networking to both web and TV, using Cisco CDS integrated with applications from Eyeka and supported by the Quative SDP.

Philippe Le May, chief technology officer of Numericable, said: Numericable has taken its customers’ requirements on board and has reinvented the viewers’ experience with more choice, personalized content and new opportunities to enjoy social networking through their TV sets. Cisco’s CDS has the flexibility and scalability to help Numericable offer these new visual networking services, embracing user-generated content and value-added video and music entertainment.