Oracle has added an integrated suite of services to its Oracle Cloud Platform, pushing the company in to direct competition with Amazon.
The enhancements include services to make life easier for developers, IT professionals, business users and analysts to build, extend and integrate cloud applications.
Some of the newly available services include, Oracle Database Cloud – Exadata, Archive Storage, Big Data, Integration, Mobile and Process which are all in the cloud.
While the company may have been slow to act on cloud, it appears now that they are pushing full steam ahead and could become genuine challengers to Amazon.
Oracle’s ability to control the entire stack gives it the power to potentially offer cloud at a lower cost than the majority of its competitors.
Oracle founder Larry Ellison said: "Oracle is the only company on the planet that can deliver a complete, integrated, standards-based suite of services at every layer of the cloud.
"Those technology advantages enable us to be much more cost-effective than our competitors. Our new Archive Storage service goes head-to-head with Amazon Glacier and it’s one-tenth their price."
The Archive Storage service will work by providing storage for applications and workloads that require long-term retention.
The new Oracle Cloud Platform and infrastructure services such as its Database Cloud – Exadata Service, will give customers the ability to rub its databases in the cloud.
Oracle Integration Cloud Service is aimed at simplifying integration between the cloud and on-premises Oracle, and third-party applications, and with Mobile Cloud Service the company has tried to remove the complexity in the mobile backend infrastructure and simplify enterprise mobility.
The company has also introduced Big Data SQL Cloud Service which aims to provide a platform to run diverse workloads on Hadoop and NoSQL databases. Meanwhile, the addition of Process Cloud Service aims to simplify the delivery of process applications without IT.
Oracle has a lot of ground to make up on the likes of Amazon, which is currently the market leader followed by Microsoft Azure and IBM.
However, early signs are good for the company with its cloud business growing quickly in the last quarter with $2.3bn a year revenue reported and $426 million worth of business in PaaS and SaaS reported last quarter.
