Japan’s mobile social network, GREE has deployed a private partner social network to manage its global game development process.
GREE has built a private partner social network on the Force.com platform to manage information on 2,500 partners, their applications, and the entire development process.
The global network was developed on cloud computing firm salesforce.com’s social enterprise platform, Force.com, according to GREE.
Salesforce Chatter acts as a key component to the collaboration process where Salesforce Chatter is salesforce.com’s private social network that enables GREE employees to collaborate with partners and other employees across geographies, teams, and hierarchies.
With Salesforce Chatter, GREE employees can get real-time feeds on applications and development schedules as well as find experts in any subject.
To further strengthen its global operations, GREE plans to integrate its social platform and develop a billing system for partner applications.
By leveraging salesforce.com’s social, mobile and open cloud technologies, companies can transform themselves into social enterprises by developing social profiles of customers, creating employee social networks and building customer, partner and product social networks.
GREE Marketing Global DR Management Office Global Developer Relations Yosuke Nakamura said in addition to the advantages of speed, low cost, and flexibility, Force.com incorporates the latest social and mobile technology.
"Leveraging Force.com as the platform for our global development initiative, we will enable our partners to collaborate and develop a variety of great gaming and entertainment applications all over the world," said Nakamura.