Sales effectiveness and cloud computing firm CallidusCloud has released a new mobile sales enablement platform, iCentera 9.0.

The new release includes a sales advisor mobile that finds and distributes content anytime, anywhere from any device to enable a mobile sales force.

The mobile sales enablement platform also uploads and streams video content on demand to create an environment of continuous learning.

The new platform includes an open API that builds integrations with programmatic access to the iCentera platform to create a ‘single source of truth’ for sales and marketing.

It also features page wizards which delivers content in a simpler way with prescriptive wizards, enabling business users to build dynamic pages constomised to their audience.

The 9.0 release fosters collaboration and community-based content discovery with user feedback and engagement while it also notifies users about the latest communications to keep everyone on the same page.

CallidusCloud also delivers a SaaS suite that helps businesses drive effective sales at each stage of the talent lifecycle, from making the right sales hire, to making it easier to sell, to motivating sales execution with targeted incentives and rewards, to building a knowledge-based work culture with high frequency coaching and development.

The CallidusCloud platform is a multi-tenant SaaS infrastructure that includes the Hiring Cloud, the Marketing Cloud, the Selling Cloud, and the Learning Cloud, and a SaaS Reporting & Analytics platform.

CallidusCloud Sales Enablement vice president Craig Nelson said the new release extends enablement across the sales team in a prescriptive way at the time they need it most, when selling.

"With this release, sales can engage customers more effectively with compelling multimedia content, foster collaboration with enhanced social sharing, and create a single source of truth for sales and marketing by integrating in real time with other applications," Nelson said.

"The 9.0 release fulfills key requests from our customers and cements our leadership in collaborative and mobile sales enablement."