Posterous, like Twitter is also a San Francisco based micro blogging start-up that ended up developing differently that Twitter.
Posterous has its own URL shortening service similar to that of bitly.com which was available to post to Twitter since early 2010.
The newly acquired site allows users to have a site hosted by Posterous that uses their own domain name. Posterous focuses on mobile blogging which includes sending emails with attatched photos, documents, and videos along with MP3 audio format.
The site become noticed after it was named one of Silicon Valley’s hottest companies in 2010 and social media expert, Mustafa Kaptan announced his blogging activity was going to be exclusively on Posterous.
Twitter announced the news on its official blog yesterday saying Posterous and Twitter share the same goal stating:
"Today we are welcoming a very talented group from Posterous to Twitter. This team has built an innovative product that makes sharing across the web and mobile devices simple — a goal we share. Posterous engineers, product managers and others will join our teams working on several key initiatives that will make Twitter even better.
Twitter also assured that Posterous spaces will continue running as usual.
"Posterous Spaces will remain up and running without disruption. We’ll give users ample notice if we make any changes to the service, said Twitter in the blog post. "For users who would like to back up their content or move to another service, we’ll share clear instructions for doing so in the coming weeks.
Founder and CEO of Posterous, Sachine Agarwal, talked about Posterous being acquired by Twitter on his personal posterous space.
"There is no better fit for Posterous than Twitter," said Agarwal. "Opportunities in front of Twitter are exciting, and we couldn’t be happier about bringing our team’s expertise to a product that reaches hundreds of millions of users around the globe."
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