AT&T Corp has decided that the best new name for the old NCR Corp is – NCR Corp, a decision that means the surviving employees will be able to look back on their time as staff of AT&T Global Information Solutions as a bad dream. They have a long wait though – it seems it will take a full year for the spin-off to be effected. The name NCR re-establishes in the marketplace the value, accomplishments and customer loyalty of our 112-year history, said Lars Nyberg, the unit’s chief executive. The name change will take effect immediately, with a new logo to be incorporated into products gradually throughout the year. NCR lost $412m at the operating level in the first nine months of 1995. In its present form, NCR is a $7,000m a year business, with what AT&T styles market leadership in medium-size Unix-based computer systems, point of sale systems and massively parallel processors. It will continue to have access to Bell Laboratories research.
