iPass, a provider of mobile services for enterprises and telecom service providers, has launched a cloud-based solution that could make it easier for business travellers to get online wherever they are in the world.

Business Traveller Service 2.0. marks iPass’ transformation into a cloud company utilising a Software-as-a-Service (SaaS) delivery model and automation techniques.

This transformation is said to significantly increase end user adoption for travellers with smartphones and tablets. The service aims to address the most fundamental shortcomings in current Wi-Fi offerings by providing cost-effective and convenient Wi-Fi access to over 2.7 million hotspots in airports, airplanes, hotels and public areas worldwide.

The iPass service aims to simplify connectivity for the "Wi-Fi first" business traveller. Through a single log-in, users obtain automatic access and authentication to cost-effective and secure Wi-Fi on smartphones, tablets and laptops, across more than 2.7 million hotspots in over 120 countries. Meeting growing demand for airport and in-flight Wi-Fi, the service is available at 3,000 airports – over 88% of the world’s top 100 airports – and across 22 airlines, on approximately 2,150 airplanes. It is also available at over 72,000 hotels and convention centres.