BetaSphere, a leading provider of software and services that enable customer-centric product development and Brio Technology a leading provider of business intelligence and analytic solutions for the Fortune 1000, today announced that they have entered into an OEM agreement. Under terms of the agreement, BetaSphere will integrate Brio Enterprise Decision Platform, including Brio.Report, into its Feedback Management Server (FMS).
Designed for product marketing and development teams, BetaSphere’s FMS is a software platform that integrates customer feedback into the product development process. The FMS provides powerful workflow automation, flexible triggers for collecting, managing, and acting on customer feedback, and offers a variety of options to analyze and report results. The integration of Brio’s Enterprise Decision Platform and Brio.Report will provide BetaSphere customers with more powerful and flexible reporting capabilities to generate customized and detailed reports on customer feedback for better decision-making throughout the development process.
We’ve seen our customers drive millions of dollars in additional revenue by using BetaSphere to align development resources and product features with customer priorities, said Phil Davis, BetaSphere’s executive vice president of sales and marketing. With Brio’s expertise in business intelligence and analytics, we will provide our customers with more robust reporting and decision support, giving them immediate insight into the needs and values of their target market to accelerate market acceptance and drive top-line growth.
Arming decision-makers with high-quality input directly from customers is a top priority for today’s business leaders, said Dan Dubriwny, Brio Technology’s vice president of global alliances. BetaSphere’s proven experience in customer-centric product development, combined with Brio’s Enterprise Decision Platform, will provide marketers and developers with powerful reporting tools that will enable them to make better product development decisions that support company objectives.
BetaSphere is currently integrating Brio technology into the next version of the Feedback Management Server, which will be available in Q3 2001.
About BetaSphere
BetaSphere is the leading provider of software and services that enable customer-centric product development. BetaSphere’s Feedback Management ServerTM (FMS) platform integrates customer feedback into the development process, enabling companies to increase market acceptance and lower technical risk when introducing new or enhanced products and services. Over 100 market leading companies including HP, Motorola, Cisco Systems, Federal Express, Excite@Home, iPlanet, Lucent, Xircom, Adaptec, Xerox, Sun, and Palm use BetaSphere solutions to develop the right products – faster, better, and with fewer resources. BetaSphere is headquartered in Palo Alto, California.
