InsureMe is to utilize search technology to achieve higher page rankings in search engine results thereby amplifying its presence among online insurance shoppers nationwide.

The company is looking to increase its presence online using search engines such as Google and Yahoo! With increased sensitivity towards the ranking mechanisms of search engines, InsureMe will customize its web pages in a bid to achieve higher page rankings in their results.

James Omdahl, InsureMe affiliate manager said, It encourages us to examine the variables affecting search results and build our sites to meet the needs of the search engines. And, as the search engines refine their ranking algorithms, we’ve found that higher-quality content rises to the top of the rankings. This is great news for user-focused sites like InsureMe.com.