CSG Systems International, a provider of customer interaction management products, has introduced a new product offering customer intelligence, through a partnership with Total Solution Inc. (TSI).
TSI provides behavior scoring and related analytic services to clients in the utility and cable sectors. Recently made available, CSG’s Behavior Scoring and Analytics product offers TSI’s BASE (Behavioral Attribute Scoring Engine) integrated with CSG’s Enhanced Accounts Receivables product to provide CSG’s clients with customer intelligence capabilities designed to reduce operational expenses and unpaid debts, the company said.
By applying predictive analytics to a customer’s account data, including key factors such as payment history, CSG’s Behavior Scoring and Analytics product reportedly scores accounts based on each customer’s likelihood to pay outstanding bills and rank-orders the customer portfolio by risk.
The client can then better prioritise its efforts in order to enhance use of collection resources. CSG’s Behavior Scoring and Analytics product also allows clients to measure the effectiveness of the behaviour scoring process and improve debt collections results in conjunction with their internal policies and practices, the company said.
Stephen Bona, president of TSI, said: We look forward to offering CSG clients the same benefits our existing electric, gas and cable industry clients enjoy: improved collections effectiveness and reduced bad debt. TSI, like CSG, is committed to providing an expanding array of world-class services to our clients, and we’re pleased that this partnership will allow us to offer an industry-leading behavioral scoring solution.
The release of CSG’s Behavior Scoring and Analytics product is said to follow other customer interaction management initiatives from the company, including the acquisition of marketing services provider Quaero in 2008, the acquisition of interactive messaging provider Prairie Interactive Messaging in 2007, and the development of products such as CSG Precision Email, a product which helps create HTML email messages, tailored to individual customer profiles.
