BackFlip Software has unveiled a new Process Communications On Demand for ISV’s. This platform is expected to enable providers of services, business applications and process applications to complement their existing offerings with multi-channel communications-enabled business processes (CEBP) capabilities.

According to BackFlip, the new Process Communications provides multi-channel environment for user-to-system and system-to-user communications through voice, instant messaging, text messaging, mobile browsing, IP Phones and email technologies.

Gil Perez, CEO of BackFlip Software, said: With the demand for mobility and personalised multi-channel communications constantly rising, more and more business software providers are recognising the need to equip their customers with process communications capabilities and positioning themselves to capture the growth generated by this rapidly-growing market.

The company said that the BackFlip Process Communications On Demand for ISV’s comes with the coverage for voice and text messaging networks. Modularly designed, the service is expected to integrate into business applications and can be embedded into any business process to extend interaction to new communities of end users.

Perez added: Companies licensing our BackFlip Process Communications on Demand for ISV’s will be able to improve their business by providing customers a new process communications feature set which accelerates responsiveness.