British Telecommunications Plc has confirmed that it is interested in subsidizing digital television settop boxes, and says it reckons that sales will take off if they cost under 200 British Pounds. The word came from Rupert Gavin, director of Internet and Multimedia Services, who spoke after giving evidence to a Parliamentary select committee inquiry on the BBC and the future of broadcasting. He confirmed that British Telecom has been in talks with potential partners such as British Sky Broadcasting Plc and the British Broadcasting Corp about subsidising the boxes that will be required to view digital television services.
