i2 Technologies has launched new i2 Inventory Optimization product with multi-echelon inventory optimization capabilities for life-cycle events and promotions.
The company said that the new Inventory Optimization is designed to allow companies to manage inventory policies and optimize performance against business objectives, changing market conditions and supply chain constraints.
According to i2 Technologies, the new offering supports inventory planning for life-cycle events across the entire supply chain spanning procurement of raw material and components, manufacturing of semi-finished goods and distribution of end-products.
Kelly Thomas, senior vice president for product strategy and planning for i2, said: “Our solution enables deep analysis of buying behaviour and demand patterns. By going through better processes enabled by i2 tools that close the loop between planning, execution and performance management, we enable our customers to achieve better service levels at a lower cost.”
The company claims that the new capabilities help companies to apply best practices of postponement and risk-pooling to handle promotions and lifecycle events such as new product introduction, last-time buy, and product transitions.
Thomas added: “Insufficient inventory during a product launch can result in lost revenue when the product commands the highest price and margins. Excess inventory at the end of the life cycle can result in excessive long-term carrying costs and large aged inventory write-offs or both. Also, poor inventory planning during promotions can damage the brand and lose revenues for the company.”
