Nokia is reshuffling its organisational structure for the second time in less than a year, with an aim to accelerate product innovation and software execution in line with its goal of integrating content, applications and services into its mobile computer, smartphone and mobile phone portfolio.
Under the new simplified structure, Nokia’s devices and services business will comprise of three units, Mobile Solutions, Mobile Phones and Markets.
According to Nokia, the new Mobile Solutions unit will concentrate on the company’s high-end mobile computer and smartphone portfolio. Based on both the MeeGo and Symbian software platforms respectively, these devices will be tightly integrated with Nokia’s internet services.
The renewed Mobile Phones unit will focus on Nokia’s mobile phone market and drive the direction of Series 40 mobile operating system. Both the Mobile Solutions and Mobile Phones units will have portfolio management, including product planning, R&D and dedicated software assets.
Markets will be responsible for Nokia’s ‘go-to-market’ activities, including sales and marketing, management of Nokia’s global supply chains and sourcing operations, the company said.
In addition, Nokia also announced changes among its senior executives. The Mobile Solutions unit will be headed by Anssi Vanjoki and be comprised of MeeGo Computers, led by Alberto Torres, and Symbian Smartphones, led by Jo Harlow. Rich Green has been appointed as the chief technology officer, assuming responsibility for driving common technology architecture across Nokia.
The Mobile Phones unit will headed by Mary McDowell, who will work closely with Services to add value to lower-end devices through offerings such as Ovi Life Tools, Ovi Mail, Ovi Store and Nokia Money. Markets will be headed by Niklas Savander.
Rick Simonson, who currently heads Mobile Phones, will retire from full-time duties at Nokia and will continue as a senior advisor to Nokia, focusing on Nokia Siemens Networks, until the end of the year.
Olli Kallasvuo, CEO of Nokia, said: “In addition to extending our leadership in mobile phones, we are decisively moving to respond faster to growth opportunities we expect in smartphones and mobile computers.
“Nokia’s new organisational structure is designed to speed up execution and accelerate innovation, both short-term and longer-term. We believe that this will allow us to build stronger mobile solutions, a portfolio of products and integrated services that connect people and enable new ways of communicating, sharing and experiencing mobility.”
