Americans have become increasingly attached to their smartphones a study has discoverd – even while making love.
According to the 2013 Mobile Consumer Habits study, in which 1,102 smartphone users were surveyed, one in 10 Americans use their phone while having sex, either to text or answer a phone call. The study also found that 72% of Americans are never more than 5ft away from their phones at all times.
One of the researches said: "It’s no wonder people in relationships feel like their phones are cramping their love life. 12% of respondents in a relationship said they believe their smart phone gets in the way of that relationship." The number goes up to one in five Americans when you single out 18- to 34-year-olds.
Marc Barach, chief marketing and strategy officer at Jumio, the company that funded the study for Harris Interactive, said: "People view their smartphones as an extension of themselves, taking them everywhere they go – even the most unorthodox places – from the shower to their commute, from the dinner table to the bedroom."
The study also found that 12% of people are using their phones in the shower, 33% on a dinner date, 55% while driving and 19% in a place of worship.