Privacy regulators of six European countries including the UK said that they will launch a joint action against Google for the company’s failure to make changes to its privacy policy.
Regulators from France, Germany, Italy, the Netherlands, the UK and Spain will open a national investigation into Google’s privacy policy.
In October last year, the EU asked Google to undo the contentious alterations that were made in March 2012 to its European privacy policy.
Google was given a four month deadline to comply with the European data protection regulation and to implement the G29’s recommendations.
The French data protection authority, CNIL, said: "After this period has expired, Google has not implemented any significant compliance measures."
CNIL said Google was warned about the potential for action on 19 March this year in a meeting with officials from six data watchdogs.
The French data protection authority said no change was seen following the meeting.
A Google spokesman said: "Our privacy policy respects European law and allows us to create simpler, more effective services."
"We have engaged fully with the DPAs involved throughout this process, and we’ll continue to do so going forward," added the spokesman.
Google said it will replace its privacy director for product and engineering, Alma Whitten, with Lawrence You, who will now head the team.
