HP Enterprise Services Italia has been selected by Italian grocery chain Simply Market (SMA) to unify and streamline its IT operations. This will be achieved through a new, holistic style of IT services delivered via the HP Helion Managed Cloud.

Under the five-year contract, HP Helion Managed Virtual Private Cloud and HP Application Maintenance Services will enable SMA to move from an IT-centric delivery model to a dynamic delivery model. This aims to optimise costs and drive change across the business.

"We need a reliable end-to-end IT solution which not only meets our current business needs but can also be rapidly scaled to meet future challenges," says Mr. De Luca, CIO, Simply Market. "HP will help us achieve our strategic goal to transform IT operations in the Cloud by delivering flexible services on a pay-per-use basis, reducing total cost of ownership and speeding availability of new features."

Moving to a hybrid IT delivery model based on HP Helion Managed Virtual Private Cloud will enable SMA to adopt a flexible, cost-effective infrastructure on a pay-per-use basis. As well as transferring all SMA’s core retail applications to a Cloud platform, HP will provide full Application Maintenance Services, giving SMA better control over their portfolio.

"Investment in applications is critical to the future success of a modern enterprise like SMA," says Mr Colella, vice president & general manager, HP Enterprise Services Italia. "HP will allow SMA to optimally manage its applications – which is key to greater efficiency, innovation and growth."